The Scottsbluff, Nebraska Star-Herald newspaper has decided that its experiment to replace opinion page editorial cartoons with the Mallard Fillmore comic strip is a success.
I want to thank everyone for their input over the last few weeks in regard to the Star-Herald’s opinion page. There were all kinds of different thoughts and ideas shared. I appreciated them all, even those who were not real happy with us.
Allow me to share the direction we will be heading and the reasoning behind those decisions.
First, the overwhelming response to the new Mallard Fillmore editorial comic strip to replace the editorial cartoon was amazing. The results were clear, Mallard is a positive hit.
Mallard is a conservative reporter (they do exist) and he can rub some people the wrong way. There were a few anti-Mallard readers, but the pro-Mallard readers far outweighed them. So, Mallard Fillmore will stay.
Says the editor:
One of the positives of keeping Mallard is the room opened up for a third column most days.
Since there are a number of conservative editorial cartoonists, making room for more columns may be THE prime postive rather than merely “one of.”
A major negative is that the “current events” in the comic strip will be, at the least, two weeks old.
There were a few of you angry about the fact we were running more conservative columns than liberal.
We, as your local newspaper are an informer, promoter, educator, watchdog, and entertainer. The local paper is the voice of the community, the servant of the citizens of the community. We represent you and our editorial page should reflect you, as a community.
In the 2016 election over 70% of voters in Scotts Bluff County voted red. If you add in the surrounding counties the percentage climbs to almost 80%. The overwhelming number of readers and potential readers are red, therefore the opinion page, this page, needs to be reflection of those numbers.
We are a service business, and you are our customers.
That is why our editorial page has more conservative voices than liberal.
Earlier this year, after several months of reruns, “guest cartoonist” Loren Fishman
took over the Mallard Fillmore strip until the return of creator Bruce Tinsley.