The Houston Chronicle has a profile of Jeff Kinney, the creator of the best selling series “Diary of a Whimpy Kid.” While I knew the book was a best seller (my kids have devoured the series of books), I wasn’t aware that the book was first a web product that is still doing well in both mediums.
About five years ago, when the education site was looking for content to boost its summer traffic, Kinney uploaded his book project. The material for the first three books can be read at Funbrain.com.
?I had always intended for the book to become a print property. I never had intended for it to become an online property,? Kinney said. ?What we found here is that the two can coexist and really benefit from each other.
?You can?t argue with the results. The book is both freely available online and doing really well in sales.?
Indeed, the Diary of a Wimpy Kid series is a best seller.